How To Use Giveaway To Improve Traffic For Your Business

Let your business grow and bloom with giveaway

Although it is a challenging task to set up a business. You might find it like a continuous race to keep your business on the track. Some might even take years and years of time to increase the growth of the business. We are here to tell you ways where it won’t take so long to grow your business. Not only does it take significantly less money but giveaways can help businesses to bloom quickly and in a more significant manner.

Let us take a glimpse on how you can use contests and giveaways.

Set up the foundation for your business to grow

A business that wishes to bloom and see massive growth needs to follow the trend that has been going. The trend of contests and giveaways. Before you can run giveaways, you need to pay attention to the goals. Organizing your goals is very important. Decide whether you want to increase the sales of a product or wish to create more buzz about it in the market. You also need to focus on factors like social media and also try to increase the growth of online marketing.  So, how will you do it?

Goals should be definite

You need to pay attention to one key indicator that will improve the performance of your business. Now, take the right step to achieve it. If a business has an engaged and large fan following on Instagram, then that should be used to increase the growth of marketing list. You can even use this fan following as an advantage by transferring it to other social medias.

Attract followers by giving away thrilling gifts

Nothing is more appreciated and thrilling than a gift. But, what shall it be? A product that has been launched recently, a collection of products or money can be used as gifts. Before you start on the journey make sure the gifts are finalized. We have a few ideas for you.

  • Gift cards.
  • Discount coupons.
  • Travel vouchers.

You can ask your followers to tag a friend too. This way the fan following will increase, giving your product a whole new area to grow.

Shake hands with popular stars and celebrities

Maybe you have already met a bunch of people who can influence the market. Starting from business organizations to individuals these influencers can be literally anyone. They know how to control and manage the traffic. Shake hands with these influencers to steer your business in the direction of growth.

Working with popular stars and celebrities will help your product to be acknowledged more.

Time to put together the pieces

We have explained how giveaways work. You have a fundamental understanding of it. So, put all the pieces together and launch your giveaway.

How to create and use a Giveaway?

Businesses can use different ways to create one. If you have someone in your company that is familiar with coding. Ask them to set up a landing page. This can be shared over and over unless one is picked as a winner. That becomes a giveaway.

But, if that sounds way too difficult. You can use a variety of tools to make a giveaway. Giveaways depend on how you want them to look and work. For example, there is a tool named Gleam. There are other giveaways too. So, check them out.

Set definitive goals

Before informing or launching your giveaway, you need to set some benchmarks for your business. Consider the following mentioned points. You can add more of your own.

  • Facebook – How many likes, comments and shares are you expecting?
  • Twitter – How many re-tweets of your giveaway?
  • Rate of conversion.
  • Number of likes on Instagram.
  • Visitors on your website on a monthly basis.

Set up these questions and try to have an approximate answer for each. This will help to meet goals after the launch of giveaway.

Inform the parties or people involved

No matter how insignificant it sounds. It is very important. If your business is handing out gifts or prizes from an influencer. They need to know the details and dates of launch. This will help only when they promote the giveaway too.

Time to declare it to the customers

Now, it is time to announce the contest or giveaway to your existing clients. If they have been purchasing your product, they idea of winning gifts and prizes will excite them. Use different social media sites and E-mail to announce the giveaway.

Let it go Viral

In today’s modern world everything is related to the virality of a content. Use the power of Internet to circulate your giveaway in a way that no one misses it out. This shall mark the success of the giveaway. Share it with your families and friends. Ask them to do the same. The tools that you will use to build giveaways already have this tool in-built in them. Never miss it out.

Keep reminding

When the giveaway has been finally launched. Make sure people are continuously reminded about it. Even though customers are involved in the giveaway, they should be asked over and over again to complete a certain contest. As those actions will help them win the goodies or prizes. Some businesses have contests where customers win prizes at every level. So, it is the job of the business to take care of it.

Put the winner under the limelight

A lot of thought, action, effort and money has gone into creating the giveaway. So, when you finally have a winner put him in front of the world. As he or she did a splendid job promoting your giveaway. You can attract new customers by showing off the face of the winner with the exciting prize he or she has earns from the giveaway.

By now we hope you are thorough with the process of conducting a contest and creating giveaways. The success of the giveaway will help your business grow and multiply. Make sure you continue this never ending process of giveaways and contests.

How To Use Giveaway To Improve Traffic For Your Business